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Published 10 June 20263 July 2026

Fertility Inc.

Fertility Inc. is a five-part series by the Investigative Journalism Bureau that delves into the Wild West of the egg-freezing industry, its aggressive marketing, the high cost and the chances of an eventual successful pregnancy.

Senior reporter Wendy-Ann Clarke discussing Fertility Inc. on CTV's Your Morning.

Behind the reporting: When hope becomes an industry, people deserve to know what they’re buying

For most of my adult life, I never heard the ticking clock. The question of whether I would have children one day was something I held loosely. I always believed that if having children was meant to be part of my story, it would be. If not, I trusted there was a purpose in that too.

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Seven ways to make the egg-freezing industry better for women

From a national database of success rates to rules around egg storage, experts and would-be moms told us what they want changed in the fertility business

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When fertility doctors face potential disciplinary action, it’s not easy for patients to find out

The Investigative Journalism Bureau found nine doctors — several working for the same company — with current or past restrictions on their licences

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‘Outrageous’ egg-freezing costs force some women to take drastic steps for pregnancy

Some women took increasingly drastic steps to afford the procedure, because they believed egg freezing was a form of insurance for having children as they aged, the IJB found.

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Will frozen eggs lead to a baby? Fertility clinics don’t have to say

In the United Kingdom and United States, public registries offer up success rates for individual clinics. Canada has no such requirement

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'It was a roller coaster': One woman's $17,000 egg-freezing journey

The 43-day process to retrieve Megan Robinson’s eggs wasn’t easy, but she thinks it was worth it. Here’s what she went through at each stage

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Egg freezing is a booming business in Canada. Here’s how women are oversold on the likelihood of success

Experts say the industry is rife with misleading advertising and emotional manipulation. An eight-month investigation probed clinics' marketing techniques

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